According to a report, Samsung and OpenAI are in talks to form a partnership and potentially integrate ChatGPT into Samsung Galaxy AI services.
Earlier, The Information suggested that a potential partnership between Samsung and OpenAI might be happening, but now analyst Dan Nystedt took it to X to share that OpenAI is in talks with Samsung over bringing its AI technology to Samsung’s devices. This could be bad news for Google because Samsung is already a key partner.
Google seems to have been the target of the DOJ for its monopolistic practices for quite some time. The regulatory authorities are firm on breaking Google’s dominance in the search engine industry and even pushing the company to sell off Chrome. While Google’s hands are full dealing with legal matters, the Department of Justice is not the only thing it has to worry about.
Google’s established presence in the search engine market is already being challenged actively, with tech experts suggesting that if the company is to sell off Chrome, it would make more sense for OpenAI to acquire it, keeping in view its vigorous attempts to bring robust AI-driven experience. With OpenAI not only challenging Google’s position as the search engine giant but also looking for integration with Google’s partner, Samsung, it can pose some serious threats to the company.
As of now, Samsung uses its own LLM and Google’s Gemini AI to power its Galaxy AI features. It will be interesting to see how ChatGPT fits in all of this.For instance, Apple leverages OpenAI’s ChatGPT for its own Apple Intelligence, but only when the on-device models aren’t sufficient for the task at hand. That’s when the system asks ChatGPT for help.We could see a similar implementation in Galaxy AI or use ChatGPT’s service altogether.
OpenAI becomes increasingly competitive toward Google with the announcement of its Search service and is now trying to snatch Google’s long-term partners.The same report claims that OpenAI is even working on a ChatGPT-powered browser. The company has already hired developers who have worked on Chrome.
But until either of the companies officially confirms its ongoing initiatives, the leaks or reports should be taken with a grain of salt. If OpenAI does end up collaborating, it would not only mark an intense wave of competition in the AI ecosystem but also could change the dynamics of the industry, given how the company is determined to establish itself extensively and advance AI technology.